Music Marketing for NYC Bands
Davy Agency runs full-stack release campaigns, music videos, brand identity, and creative direction for New York City artists, labels, and managers. We're Portland-based — but we've spent the last decade working with the bands that make NYC's punk, post-punk, industrial, and indie scenes what they are.
If you're a NYC band, label, or manager looking for marketing and creative that actually matches the level of the music — this is for you.
Recent NYC work
- A Place To Bury Strangers — full release campaigns, photography, music video direction
- Bootblacks — Brooklyn post-punk; visual identity, EPK, release rollout
- fcukers — NYC scene; recent release support
- Plus session work for indie acts touring through Brooklyn, Manhattan, and Queens
These are bands that ship records the music industry pays attention to — and they came to us because they wanted creative that didn't read like everyone else's.
What we do for NYC bands
We don't gatekeep services or push you into pre-built tiers. Most NYC bands hit us with one of these problems:
"Our album cover and EPK look like a friend made them." We build the full visual identity — cover art, press shots, lookbook, EPK, social. The Brooklyn-shoegaze-photo-by-the-Williamsburg-bridge era is over. The bands that look like records, sell records.
"We have the music. We don't have a release plan." Our 90-day release framework is the cadence we run. Phase 1 prep, Phase 2 active rollout, Phase 3 ongoing engine, Phase 4 mid-rollout pivot.
"We need a music video that doesn't look like every other indie video." Concept-driven direction, full post, label-spec delivery. Single videos and full album cycles. We travel to NYC for shoots or work with you remotely depending on scope.
"Our merch looks like a Threadless rip-off." Real apparel design with in-house screen printing. Vinyl jackets, gig posters, label visual systems.
Why work with a Portland agency on a NYC release
The honest answer: NYC is full of music marketing agencies. Most of them charge enterprise rates and treat indie bands as filler accounts. We're indie-scaled, full-stack, and the bands we work with are the kind of bands you actually listen to.
Plus, when your visuals are made in a Portland warehouse, they don't look like every other Brooklyn agency's output. That matters.
We travel to NYC for shoots. Photography days, music video shoots, label/management meetings — fly out, shoot, fly home. Or we build the campaign remotely and send you finished assets.
Pricing
Same as Portland — we don't surcharge for travel beyond actual airfare/hotel pass-through.
2026 Release Campaign Pricing Guide What $5K, $15K, and $40K release campaigns actually buy. Sample timelines, deliverables, real case-study numbers.
NYC venues + scenes we know
We've shot, supported, or run release campaigns tied to: Saint Vitus, Music Hall of Williamsburg, Brooklyn Steel, Bowery Ballroom, Webster Hall, Knockdown Center, Elsewhere, Mercury Lounge, Baby's All Right, the Brooklyn DIY circuit. The Brooklyn / Bushwick / Ridgewood basement scene is the same scene we serve in Portland.
Want to talk?
Free 15-minute discovery call. No pitch deck — just a conversation about your release.
Book a 15-min call Capabilities Refer a NYC band, earn 10%
Davy Agency · Portland, OR · serving NYC artists, labels, and managers.