Free Playbook

The 90-Day Release Blueprint.

The exact system we use to take a track from zero to algorithm-friendly. Built for post-punk, industrial, noise rock, and shoegaze artists who are tired of dropping music into a vacuum.

What You Get.

  • Day -60 to -31 · Foundation Master delivery, distributor setup, pre-save funnel, press shots, and the visual identity moves that decide whether algorithms even pick you up.
  • Day -30 to -1 · Anticipation Single rollout pacing, content stack (TikTok-first cuts, IG carousels, threads), influencer seed list, pitch templates for blogs and Spotify editorial.
  • Release Day · Conversion Saves-first ad strategy, fan capture funnel, the "frictionless yes" moment, and what NOT to post on launch day.
  • Day +1 to +30 · Sustain Sustained content drip, paid amplification scaling, sync licensing pitch window, and how to read your data without spiraling.
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